Thursday, October 2, 2014

Devastating

Finally, someone gets it...



And that person is Elbert Guillory, a Louisiana State Senator and candidate for Lt. Governor in 2015 who famously switched to being a Republican. Currently, he's giving U.S. Sen. Mary Landrieu a run for her money -- which is no small thing, considering Louisiana is a solidly blue state.




As the respected blog Legal Insurrection points out, "This ad is brilliant, and every strategist needs to get on its level immediately. Real Clear Politics has the Louisiana Senate Race listed as a toss up, and the last thing a candidate like Landrieu needs is an ad contrasting her life of relative privilege with life on Academy Street. The winning message for 2014 isn’t 'Democrats are bad.' The winning message is, “these things that are happening to you are bad, and I know how to fix it.' This ad is what that messaging looks like."

Indeed.


(h/t: Legal Insurrection)




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